Build your sales pipeline 3X faster

• Call centres

  B2C volume

  Built for B2C volume. They can't handle several decision-makers or long buying cycles.

• AI outreach tools

  Impersonal

  Fully automated. B2B buying still runs on human trust.

• Paid ads

  No follow-up

  High spend, few next steps. Nobody follows up or qualifies the leads.

• Hiring a sales rep

  3–6 months

  3–6 months to hire and train, with no guarantee of results.

More meetings don't build a pipeline. The right ones do: the right buyer, with a real need, at the right time.

Based on how each option typically works.Swipe to compare →

• Case study · FintechEntering Malaysia

  A payments company rebuilt its onboarding before scaling

  B2B cross-border payments provider. We reached finance managers and owners at importers and travel agencies.

  BeforeOnboarding by one-to-one video call, and a technical website

  →

  AfterFast digital onboarding, a simpler website and a live demo

  The situation

  Entering Malaysia with no local sales team, and needing real market feedback to improve the product.

  What the market revealed

  • Buyers wanted fast digital onboarding, not video calls about sensitive finances
  • The website was too technical for business owners
  • A live demo builds trust better than a call alone

  The decision

  Rebuilt the onboarding process and refined the product before scaling.

  Read the case study→
• Case study · Consumer F&B → B2BNew segment

  A sauce brand found its best B2B channel: private hospitals

  Natural Asian sauce brand. We reached head chefs and F&B managers across hotels, caterers, cafés, canteens, hospitals and confinement centres.

  BeforeConsumer retail, with only one B2B client

  →

  AfterPrivate hospital groups and their parent companies

  The situation

  No BD team and only one B2B client. The brand wanted to grow beyond consumer retail.

  What the market revealed

  • Private hospitals were the best-fit segment
  • Several brands sit under one parent company, so one conversation opens many doors
  • Buyers care most about healthy ingredients and quality assurance

  The decision

  Refocused on hospital groups and parent companies, leading with ingredients and quality assurance.

  Read the case study→

Every insight came from real decision-maker conversations, logged in the client portal.

• What is a B2B lead generation agency?

  +

  It's an outside team that finds potential business buyers for you. They contact them by phone, email and LinkedIn, and check whether they're a good fit before handing them to your sales team. You may also hear them called SDR agencies (SDR means sales development representative).

  It's different from digital marketing. Ads and SEO wait for buyers to find you. A lead generation agency goes out and starts the conversation with the specific businesses you want to sell to.

• How is AE Connect different from a traditional B2B lead generation agency?

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  A traditional agency's product is a calendar invite. Ours is what the market told us on the way to booking it: a tested ideal customer, messaging that works, and opportunities you weren't looking for. You get the meetings either way.

• Can't I use an AI outreach tool instead?

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  For volume, once you know what works, yes. A tool can send a thousand emails, but it can't tell you that your assumed buyer has no budget, or that another segment responds at twice the rate.

• Do you close deals for us?

  +

  No, and on purpose. Closing needs deep product knowledge and belongs with your team. We bring opportunities to the meeting and feed what we learn back into the campaign.

• How many meetings will I get?

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  During Discovery, meetings are evidence as much as outcome, and volume depends on what the market gives back. In Precision we commit to volume, because by then we know what works.

• What if you find there's no market?

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  Then you've saved a year and a salary, and you'll know why. More often the answer is “not that buyer, not that message, not that segment”, which is a redirect, not a dead end.

• Will meetings be with the right person?

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  Yes. Every meeting we hand over is with the role agreed in your ideal customer profile. We confirm that role with you at the consultation, before outreach starts.

• How much does it cost?

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  Both phases are a flexible monthly subscription. We quote after a short consultation about your market and goals, so the price fits the scope you actually need.

• How fast can we start?

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  On average we start calling your buyers about 18 days after the consultation. That time covers research, system setup and email warm-up. The first decision-maker conversation follows about 2 weeks after launch.